Head Of Marketing (B2B)

Head Of Marketing (B2B)

Exacta Solutions is a leading recruitment company specializing in iGaming and Fintech clients worldwide. Our commitment is to provide exceptional HR solutions that support our clients' strategic growth and success.

Our client, an innovative provider of online casino products, seek a Head of Marketing to spearhead key events, develop and execute digital marketing strategies, and oversee the marketing division.

Responsibilities: • Lead the Marketing function, encompassing all brand and marketing activities. • Own and refine the brand and marketing strategy, garnering alignment within the senior team. • Establish and manage an agreed marketing budget, with regular reporting. • Innovate to surpass competitors' marketing efforts and expenditures. • Develop compelling marketing assets, collaborating with the broader Commercial team. • Direct the existing Marketing team and expand its capabilities through strategic recruitment. • Oversee the planning, execution, and participation in industry events and conferences. • Cultivate and maintain relationships to advocate for the client's products and services. • Skillfully negotiate intricate marketing agreements alongside the C-level team. • Stay abreast of betting and gaming industry trends, providing insights to stakeholders. • Lead special projects as needed and provide regular reporting to senior stakeholders. The ideal candidate will not only demonstrate senior leadership capabilities but also possess the agility to manage day-to-day marketing operations in a fast-paced B2B environment.

Required Qualifications & Skills: • Proven experience in a senior marketing role within a slot and live casino games provider. • Track record of leading, managing, and nurturing high-performing teams. • Extensive experience in crafting brand strategies from inception to execution. • Demonstrated ability in planning and executing comprehensive marketing strategies. • Prior involvement in event planning and activation. • A genuine passion for marketing and the casino industry.

If you are interested in such opportunity, send your CV now. We will contact selected for interview candidates.